ERA will sell your house or we will buy it.

At ERA we offer a unique solution for buyer’s and sellers called the Sellers Security Plan.  Right now you are thinking…What’s the catch?  Well I will not lie.  There are a few hoops to jump through, but the benifits of the plan are solid and it can be a very attractive offer in a soft market.

Here are a few of the benifits of the plan.

• Non-Contingency Status.  Sellers that need to purchase another home but can’t because their current home is not sold find this program of great value.  The plan provides a guaranteed sale and closing date resulting in increased buying power.  And for those of you who like to be organized this will give you the structure you are looking for. 

• Increases the number of buyers for their home:  when a seller lists with ERA, prospective buyers can often times take advantage of the SSP in order to sell their house to purchase that ERA listing.  In essence, we increase the pool of buyers for all our listings, especially a home that will attract a move-up buyer.  This benefit is another reason to list with ERA regardless of Seller’s interest in the SSP. 

• A multitude of options:  If in the event a seller needs a contract quicker than one can be market generated, by listing with ERA a contract can be forthcoming to enable their next home purchase.  And if in the event our optimism about their home selling is wrong due to economic conditions outside our control, by listing with ERA they have the option at any time to proceed with our guaranteed sale program. 

What are the hoops the seller will need to jump through?  Let me give you an overview.

• The seller must have a minimum of 20% gross equity in the property, or necessary funds available for closing withERA Franchise Systems, Inc. and you will need to be current on all mortgages.

•  The seller will need to enter into an exclusive listing agreement on the property which you will need to do anyway to have your home in one of the multiple listing services.  The listing cannot exceed any prior list price, and must be for at least 180 days.

• The sell will need to pay for an appraisal and home inspection up front to determine if ERA can provide an offer.  The seller can select the appraiser from a list of approved appraisers.

• And last the seller will need to purchase their next primary residence through a broker designated by ERA.

If any of you have ever been involved with a corporate relocation plan offered by an employer it’s basically the same concept.  The only difference is instead of the company covering the costs of the appraisal & home inspection the seller does.  And if you decide to take ERA’s offer on your home and we re-sell your home for a higher price you get 100% of the net profit and any losses are assumed by ERA.  That’s hard to beat!